Educational Campaign Ads at Bus Stop Shelters

In April 2026, educational campaign ads for Cool the City were installed at five bus stop shelters around Richmond, focusing on neighborhoods the campaign is targeting for reforestation and other efforts to improve residents’ quality of life. Locations for the ads include:

• Mechanicsville & Littlepage

• 21st & Marshall

• Cary & Nansemond

• Midlothian & Warwick

• Mosby & P

The campaign messages will remain posted at these shelters for three months.

"In some Richmond neighborhoods, residents live up to 20 years less. This is one. More green space is a part of how we close that gap. Let's work together. CoolTheCity.com"

"Some Richmond neighborhoods have double the city's asthma rate. This is one. Cool the City is planting trees in this community. More trees. Cleaner air. Join us. CoolTheCity.com"

"Cooler streets. Healthier lives. Greener futures. Cool the City is a community-powered effort to expand tree cover, reduce extreme heat and flooding, and build healthier neighborhoods across Richmond. Get involved. CoolTheCity.com"

"Some Richmond neighborhoods are up to 16 degrees hotter. This one. That's not by accident. It's by design. Let's change that. CoolTheCity.com"

"Some Richmond neighborhoods have fewer trees, more heat, and lower air quality. This is one. Cool the City plants trees to create cooler streets and healthier lives. Get involved. CoolTheCity.com"